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Privacy notice

What Jibu does with the messages that pass through it, how long they are kept, and what you can ask us for.

Last updated 25 September 2026

Jibu is a WhatsApp assistant for Kenyan shops, made by Kajama Studios. This notice is written for two people: the shop owner who uses Jibu, and the customer whose message it answers.

Who is responsible for what

When a customer messages a shop, the shop owns that conversation. They decide what is sold, what is promised and what Jibu is taught. In the words of the Data Protection Act 2019 the shop is the data controller, and Kajama Studios is the data processor: we handle those messages on the shop's instructions and for no purpose of our own.

For the shop owner's own account — their name, their phone number, what they pay — Kajama Studios is the controller.

We never sell data, and we never use one shop's conversations to answer for another. What a shop teaches Jibu stays with that shop.

What is collected

WhatWhy
WhatsApp messages, in both directionsSo Jibu can answer, and so the owner can read every reply it sent
Photos, voice notes and documents customers sendSo Jibu can answer about what was sent rather than ignore it
Phone numbers, and names where a customer gives oneTo tell one conversation from another and to reply to the right person
Buying signals and the words behind themSo the owner can see who is ready to pay, and why that score was given
Prices Jibu quoted, and the floor at the timeSo there is an answer when an owner asks why it offered what it offered
The shop owner’s account detailsTo sign them in and to bill them

Voice notes are turned into words so they can be answered. Where a shop has not enabled that, the recording is passed to the owner and nothing is transcribed.

What is never done

Saying stop

Jibu only ever replies to someone who messaged the shop first. It does not start conversations, and it does not send marketing.

Even so, a customer who replies STOP, ACHA or TOA is never messaged by Jibu again. This is enforced in the code at the point of sending, so no shop setting and no later feature can reach around it.

Opting out does not delete what is already there. To ask for deletion, write to us or to the shop — see your rights below.

How long it is kept

Who else handles it

Jibu could not work without a few other companies. Each one only gets what it needs:

WhoWhat they get
WhatsApp (Meta)The messages themselves — it is the channel the conversation happens on
Our AI providerThe conversation and the shop’s own instructions, to write a reply. It is not used to train their models.
Our hosting and database providersThey store the data on our behalf, under contract
A transcription provider, where a shop turns voice notes onThe voice note, to turn it into words
A payments provider, once paid plans beginWhat is needed to take payment. Card numbers never reach us.

Processing happens outside Kenya. The transfer terms are written into the contract with each of these companies, as the Act requires, and into the agreement with each shop. If we change who handles data, the shops using Jibu are told beforehand.

Your rights

Under the Data Protection Act 2019 you may ask to:

If you are a customer of a shop, ask the shop: it can delete what it holds about you straight away from inside Jibu, and we help with anything else. Shop owners can download a copy of all their data, or delete their account, from Settings. Otherwise write to inquiries@kajamastudios.com. We answer within 30 days.

If you are not satisfied, you can complain to the Office of the Data Protection Commissioner at odpc.go.ke.

If something goes wrong

If data is lost or exposed, we tell the affected shop within 72 hours of finding out, and the Office of the Data Protection Commissioner as the Act requires. We say what happened, what it means, and what we are doing about it.

Children

Jibu is for businesses. It is not meant for anyone under 18, and we do not knowingly hold a child's data.

Changes

If this notice changes in a way that matters, shops using Jibu are told before it takes effect. The date at the top always says when it last changed.

Contact

Kajama Studios. inquiries@kajamastudios.com